EXPERIENCE ★

EXPERIENCE ★

10+ years turning concepts into culture

Art Director, illustrator, and systems thinker.

Brand identity and interactive campaigns to the workflows that make creative teams run.


CRAFT

Brand identity and interactive campaigns to the workflows that make creative teams run.

Direction

Creative Direction

Art Direction

Brand Identity

Design Strategy

Brand Storytelling

Campaign Concepting

EDGE

Brand identity and interactive campaigns to the workflows that make creative teams run.

A few happy collaborations

NEW BALANCE TENNIS

a tennis-specific catalog for a partnership with zefyr, mosaic brand partners, and new balance.

Year
2025

infillion

At Infillion, I design seamless UX/UI experiences for desktop, CTV, and mobile—turning ideas into intuitive interactions. Leading product design, I merge creativity with technical execution while streamlining team workflows. Beyond pixels, I build culture as a Culture Council leader, organizing events that connect and inspire.

PORSCHE

PINTEREST

dita

At Dita, I concepted campaigns, produced print/retail designs, and fueled social growth—gaining 75K+ followers. I also crafted killer emails (PR + B2C) that boosted engagement across clientele.

illustration

I create wearable art, character designs, and comics—collaborating with clients like BTS and Mirai Nagasu to turn ideas into vivid visual stories.